― A rubber duck. Français : Un canard en plastique de couleur jaune. (Photo credit: Wikipedia) ∙ Success is rarely random. A poorly organized marketing plan rarely leads to a successful conclusion. It's better to be organized with a meticulous approach to avoid wasting time and money. In other words it's a good idea to get all of your ducks in a row as the saying goes. ∙ Baby ducks naturally fall into line behind mama duck whereas the elements of a marketing strategy are not so [...].