― In september 2012, ROUGE ALLURE explores a new range of colours that are more intense than ever before. To give colour all of its power, the formula evolves, while maintaining comfort and gentleness. It is designed to enhance colour with the help of highly concentrated extremely fine pigments. And because colour dazzles even more on supple, protected lips, the formula is enriched with moisturising and antioxidant agents, such as sweet almond oil, sappan wood andgreen tea. A real jewel in its [...].