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jakelacaze.com

At jakelacaze.com, discussions cover topics such as new marketing, social media, blogging, personal branding, and pretty much anything related to...
73

Don’t Spam Your Former Customers Away

jakelacaze.com ― Product/service providers: Unfortunately, from time to time, you are going to lose customers. While I understand that you owe it to yourself and perhaps even the customer to give things another shot and see if you can salvage the relationship,... (more)
 Jake LaCaze ― Posted on Jul 28th, 2011
21

You Can’t Get Along With Everyone — At Least I Can’t

jakelacaze.com ― It’s been brought to my attention that I tend to contradict myself. Well, kids, I’m gonna do it again! This post in many ways goes against what I said in People Are People. In a nutshell, I said that we should start loving people for who... (more)
 Jake LaCaze ― Posted on Jun 7th, 2011
93

BrightFuse Series 01: How Do You Stay Focused?

jakelacaze.com ― Explanation: In late 2010 or early 2011, BrightFuse, a professional network designed by CareerBuilder, shut down. I had some blog posts on the network that didn’t make it onto my own site, but before BrightFuse closed its doors for good, I... (more)
 Jake LaCaze ― Posted on Jun 5th, 2011
7

People Are People

jakelacaze.com ― People are people, so why should it be That you and I should get along so awfully? If the title of this post made you think of that Depeche Mode song of the same title, you just got yourself 10 Cool Points as far as I am concerned. But in all... (more)
 Jake LaCaze ― Posted on May 19th, 2011
80

My Recent Adventures In Unsocial Media

jakelacaze.com ― Man, it’s been a while since I’ve blogged. Around 3 weeks or so. For a while I was fairly consistent, posting at least once a week, often twice a week. But then it stopped. And the obvious question would be Why? The truth is, I didn’... (more)
Tags: Social Media
 Jake LaCaze ― Posted on May 8th, 2011
85

To Achieve Success, It Helps To Know What The Hell You Want

jakelacaze.com ― Success. We all want it. That’s not the question; the question is, What is success? How do you define it? This transcends over a number of situations. If you played sports in high school, how did you define whether you were successful? Did you... (more)
Tags: Business
 Jake LaCaze ― Posted on Mar 30th, 2011
98

Listening Is Not Required By All In Social Media

jakelacaze.com ― There are certain truths that some people hold on to, especially in regard to social media. For instance, you’ve likely heard time and time again that engagement is a key aspect of social media. And you’ve likely also heard that a key... (more)
 Jake LaCaze ― Posted on Mar 23rd, 2011
53

The Truth Is, I Blog For Me

jakelacaze.com ― If you blog or have an interest in blogging, chances are you’ve heard the question “Who should you blog for?” Some will say that you should blog for your audience, while others will say that you should blog for yourself. So what&... (more)
 Jake LaCaze ― Posted on Mar 21st, 2011
100

You Can Play By The Rules Or You Can Change Them

jakelacaze.com ― As I’ve likely said on numerous occasions, I’m a big believer in the power of attitude. A good attitude and healthy outlook can make you happier and more productive, as opposed to being a Negative Nancy or Debbie Downer. Whenever possible... (more)
 Jake LaCaze ― Posted on Mar 9th, 2011
94

How Do You React To The Foul Calls In Life?

jakelacaze.com ― In sports, everyone deals with unfavorable calls differently. In baseball, the cool thing is to get all up in the umpire’s grill and yell and spittle on him until he has no choice but to kick the angry players out of the game. (Personally, I... (more)
 Jake LaCaze ― Posted on Mar 2nd, 2011
97

A Saturday At Rahr & Sons: More Than A Brewery Tour, It’s An Experience

jakelacaze.com ― This past weekend my father-in-law came to visit, and I thought that it would be a good idea to take him to the Rahr & Sons Brewery in Fort Worth. Even with the renovations that took place after snow caused the roof to collapse last year, not... (more)
 Jake LaCaze ― Posted on Feb 23rd, 2011
117

Things Dying vs. Things Evolving

jakelacaze.com ― Some people are just too eager to be whistleblowers. How many times have we heard that rock ‘n’ roll is dead? The talk probably started as soon as the Rolling Stones had their first #1 single, because as far as I can remember, people have... (more)
 Jake LaCaze ― Posted on Feb 17th, 2011
81

Some Social Media Advice Shouldn’t Be Taken Too Seriously

jakelacaze.com ― If you’ve researched social media at all, perhaps you’ve heard a few of the universally accepted rules, such as: - Engage. - Give. - Listen. - Don’t be spammy. Surely you can think of a few more, maybe a few hundred or thousand more... (more)
 Jake LaCaze ― Posted on Feb 15th, 2011
107

If You Root For Multiple Sports Teams, You Can’t Be Trusted

jakelacaze.com ― Many business people like sports metaphors, so here we go: Ah, sports fandom. You gotta love it. It’s amusing how invested people get into rooting for their favorite teams. When your team loses, your weekend may be ruined. And if your team&... (more)
 Jake LaCaze ― Posted on Feb 7th, 2011
30

Why We Can’t Live On Twitter

jakelacaze.com ― In many ways, this video is a complement to my post Social Media As A Part Of The Whole. I cannot promise that I am saying anything new on this video, but I feel that it is a point that is worth repeating. Also, reading Seth Godin’s post... (more)
 Jake LaCaze ― Posted on Jan 30th, 2011