S. Galarza
A NEW SET OF RULES:
Compared with 20th-century business models, the web is both a new distribution channel and a new way of doing business. Don't miss either part of that statement. Think of the web only as a new channel-a different way of putting products and services in front of customers-and you miss the threat and the promise of the internet, which is that it has and will continue to utterly change the business world and how you do business.
