Blogging is available for all but there are some pointers that must be taken out. It's not just about writing and publishing an article but also following ethics, standards, respecting contents and opinions.

Before creating a blog:

1. Think of your Blog Title
2. Think of your Blog Domain.

After creating a blog:
1. Plan Ahead.
2. Choose an appropriate template for your Blog .
3. Install the necessary widgets.
4. Create the necessary Pages.
5. Optimize your Blog.
6. Promote Your Blog.

For an expounded explanation try this posts:
http://mattmorz.blogspot.com/2012/12/to-do-before-and-after-creating-blog.html