Initiated by L’Oreal Professionnel in 2002 for The Malaysian Aids Foundation (MAF), Colour for Life is a nationwide fundraising campaign to give hope and help the children infected and affected by HIV. This campaign also strives to create...―
TechCrunch: What better way for an anti-social app to get noticed than by insulting its target audience? London-based app design studio ustwo has just put up a pair of billboards in the hipster heartland of Shoreditch, East London, a stones throw...―
A perfect campaign is a mix of all the right ingredients – WHAT, HOW, WHOM, WHEN and above all, WHY There can be no running away from the fact that word-of-mouth is the most effective form of advertising. As marketers, we love to get people ...―
Campagna Prada Uomo Autunno/Inverno 2013 ∙ La campagna Prada Uomo di questa stagione è un esercizio di semplicità artistica, percorsa da un pizzico di humour. Ispirandosi al mondo irriverente della Nouvelle Vague degli anni...―
Prada Menswear Fall/Winter 2013 Campaign: Behind the scenes ∙ Channelling the curious, quirky charm of the French New Wave, for FW13 we take an engaging and fresh look at life Behind The Scenes. Showing off-the-cuff observations of ...―
With a bit of navigation, social media sites seem easy to get used to. However, it is for that same reason that companies that take to social networking sites have difficulty getting their social media campaign off the ground. Here are a few more...―
She’s smart, she’s chic, she’s dynamic ... She’s Electric! Australia's hottest new fashion label will soon become the name on everyone's lips. Affordable, sophisticated and stylish in every way, She's Electric releases...―
Best known by her maiden name, Kyly Clarke has the world at her feet. She is married to Aussie cricket captain Michael Clarke, her stunning facial features, healthy body image and personal style have made her popular in the model industry and now ...―
If you like runway-inspired fashion without the over-inflated price tag then you are going to love PrettyLittleThing.com. While the images target teens and women in their 20's, Pretty Little Thing has something for everyone. Current styles ...―
We know that social media marketing is one of the most powerful way to engage with a target audience and generate profit. However, many small business owners jump into it without doing the necessary research and planning first, and end up failing...―
So last week I was craving a salad and I remembered what an amazing salad I had once at ...
After attempting to accept her fate in the strange fishbowl world, Kendíka decides ...
I just like to say “Shopability”! But retailers today need to be able to say ...