While offline fashion retail revenues are taking a nosedive, web fashion store Zalando was recently valued at €3 billion. In this story you will get insights how social commerce and new digital fashion players are shaking up the marketplace. ...―
Social is hot and mobile is the next gateway to content, commerce, brands and friends. In this article you will learn why social and mobile are not channels, why channel thinking is legacy thinking and how to treat social and mobile as layers, not...―
Impossible is nothing? On 12 July 2012 Justin Bieber hit the 25 million Twitter followers milestone. Employees at Twitter’s HQ in San Franciso tributed a dance flashmob to Bieber, on his song Baby… And oh, oh, oh Baby, what a timing:...―
#8 Might be your lucky number today. It’s certainly the lucky number for SocialMedia8. They were willing to share 88 of the 600 social media and social monitoring tools they have mapped. Tools that might offer you powerful analytics and...―
Most marketers around the globe embraced social media, but failed to integrate it. So where most brands will run for channels and buying “likes”, AmEx shows social by design ambitions with the launch of its program: a social currency ...―
One of the most integrated and data driven brands is the U.S. Navy? In my hunt for social media policies and social guidelines I detected this quote by the U.S. Navy: Loose Tweets, Sink Fleets. Not only clever copy, this powerpoint could be...―
Mood and motion mood board Pinterest is a rather new social network that is used by very few brands. But learn here why the new Kotex women’s inspiration day Pinterest campaign is smart? Israeli creative agency Smoyz combined mutual beneficial...―
Brand advertising has been interruptive, distracting, selfish, one-way and mind-jacking for decades. That one-way DNA is clearly revealed with new facts, showing that brands ignore 70% of their Facebook Fans. Take a look at this video to get the ...―
Perfectly timed in the middle of the Cannes festival, WPP announced the acquisition of digital and social agency AKQA. Read the details and about the why… AKQA was among the last big digital shops not yet public or owned by a holding ...―
Crock pot cooking is perfect for anyone on the go go go! Well here is a great dinner that ...
I was born curly and by the time I was a teenager I hated my hair so at 14 I got ...
A home-made mango and peach flavored frozen Greek yogurt topped with a quinoa and oat ...